Coaching Lean is Playing Judo Versus Sumo

The Innovator's Bias is immune to lecture

Building a new product out of nothing requires strong founder conviction. However, left unchecked, the journey can quickly turn into a faith-based one driven by dogma.

Challenging strong founder convictions as a coach requires a different approach.

Lecturing seldom works because the Innovator’s Bias is immune to lecture. Press them hard enough, and they s…